10 Mistakes Small Businesses Make With Their Website

Your Website Is Costing You Money

Most small business websites have fundamental issues that drive away potential customers. Here are the 10 most common mistakes we see.

1. No Clear Call to Action

Every page should have a clear next step for the visitor. "Contact Us" isn't enough.

2. Slow Load Times

If your site takes more than 3 seconds to load, you're losing 40% of visitors.

3. Not Mobile-Optimized

60% of web traffic is mobile. If your site doesn't work on phones, you're invisible to most visitors.

4. Generic Design

Template websites all look the same. Stand out with custom design that reflects your brand.

5. No Social Proof

Testimonials, case studies, and logos build trust. Missing them means missed opportunities.

6-10

Other common mistakes include poor SEO, missing analytics, no blog/content strategy, outdated content, and not tracking conversions.

The Fix

You don't always need a complete redesign. Start with the highest-impact fixes and iterate from there.